About Us

In 1974 a group of Potrero Hill friends opened The Good Life Grocery on a shoe-string budget and a dream. We joined a loosely knit organization of collectives, co-ops, and community stores called the People’s Food System. 

The Good Life Grocery operated out of a small storefront on 18th Street on Potrero Hill for our first 12 years. When a 1,000 percent rent increase threatened the future of the store, the entire community rallied to save The Good Life Grocery. We were evicted in 1985 but luckily found a new home a couple blocks away. We re-opened on 20th Street in 1986 and we have been there ever since.

In 1991 we expanded to a second location on Cortland Avenue in Bernal Heights. In 2000 we purchased the building, securing The Good Life Grocery's place in the neighborhood for years to come.

Today, The Good Life Grocery is an employee-owned company with over 70 employees, proudly serving both the Potrero Hill and Bernal Heights communities.


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